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Midland Area Community Foundation

Branding
ClientMidland Area Community FoundationProject Start2021LocationMidland, MichiganShare

We love to work with the Midland Area Community Foundation because of the care and focus they put on helping their community. They are as local as local gets, and they hired us to help with a large scale branding initiative.

The main focus was to create a comprehensive branding guide, create or update 10 sub-brand logos, and match the entire process together seamlessly. This task was large, but we stayed in charge as we navigated the process of presenting and revising each logo. Working directly with foundation coordinators, we have been able to add tremendous value to the guide so there are guidelines to follow so the foundation and all sub-brands are represented at the highest standards.

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